Our Impact
Prime Corporation Group - Social Impact
At Prime Corporation Group, social impact is not an afterthought it is embedded at the core of our business model. We operate with a profit-with-purpose approach, ensuring that our commercial success translates into tangible, measurable improvements in the lives of individuals and communities across Rwanda.Through both our business operations and our dedicated non-profit arm, Prime Corporation Foundation, we actively contribute to inclusive growth, entrepreneurship development, and community empowerment, particularly among youth and women.
Key Areas of Social Impact
Youth & Women Empowerment through Entrepreneurship
Through Prime Corporation Foundation, we provide aspiring entrepreneurs especially youth and women with access to:
• Business training and mentorship
• Startup funding and seed capital
• Market linkages and business development support
• Ongoing coaching to scale sustainable enterprises
This initiative has helped create hundreds of jobs, nurture locally-owned businesses, and foster self-reliance among Rwanda’s most promising but underserved talent.
Agricultural Transformation & Farmer Inclusion
Our Prime Foods subsidiary works directly with smallholder farmers across Rwanda, offering:
• Guaranteed off-take contracts
• Fair market pricing
• Training on post-harvest handling
• Access to regional and export markets
This inclusive value chain model has reduced rural poverty, improved food security, and empowered farmers many of whom are women to become active contributors to Rwanda’s agricultural economy.
Job Creation through Scalable Ventures
Across all subsidiaries real estate (Prime Africa Solutions), logistics (Prime Logistics), and agribusiness (Prime Foods) we create meaningful employment opportunities for youth, including in:
• Construction and infrastructure
• Transport and fleet management
• Cold chain logistics and last-mile delivery
• Agro-processing and packaging
Our ventures promote decent work, skills development, and economic resilience, particularly in secondary cities and rural areas.
Inclusive Infrastructure Development
Through Prime Africa Solutions, we develop real estate and commercial spaces that:
• Serve emerging middle-income communities
• Offer affordable rental solutions
• Provide retail space for small businesses
• Include eco-friendly design and energy-efficient systems
This supports urbanization while prioritizing sustainability and accessibility for low- and middle-income households.
Sustainable Business for Community Advancement
Prime Corporation Group reinvests a percentage of profits annually into social programs led by its foundation. This reinvestment model ensures that business growth is directly linked to community development, creating a cycle of empowerment and economic inclusion.
🎯 Impact in Numbers
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Entrepreneurs trained and mentored
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Farmers supported through offtake agreements
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Jobs created across logistics, agriculture, and construction
%
of the supported startups are women-led
%
of youth beneficiaries report improved income within 12 months